XOXO, you know you love him. Ed Westwick, also known as Chuck Bass in the hit TV series, Gossip Girl arrived today in Manila, Philippines as he was said to be the newest endorser of the popular clothing brand in the country, Penshoppe.
We all love his bad-boy image in Gossip Girl, but Penshoppe believes that “Ed will embody the free and easy, sophisticated casual style that the brand is known for”. Many can agree that when it comes to fashion, Ed Westwick is an inspiration for his clothing style in his TV series. Penshoppe wanted an International endorser for the Philippine-made clothing line to concur with other brands worldwide.
Ed Westwick in Manila (Photo credits to MJ Marfori of http://mjmarfori.tumblr.com)
Marking his first day in the Philippines, news have been buzzing around town that Ed will be the face of Penshoppe’s 25th Anniversary, to be paired with another model, Solenn Heusaff. A Press Conference will be held on June 2 and a 4-day shoot, starting June 4 is in the works. He is brought here by Penshoppe and PR Asia Worldwide, together with Australian Fashion Photographer, Darren Tieste.
Aren’t we all excited? I know I am! I am even willing to be Chuck Bass’ assistant for a day if given a chance. We hope he enjoys his stay in the country.